Create InGamePlay Brand experiences in mobile games.

Engage mobile audiences at their happiest

InGamePlay brand ads connect advertisers with consumers via the mobile games they love. Reach and target diverse player personas of all demographics. Our global inventory is cross-genre from Hyper-Casual to Action and from Fashion to Sports titles; whatever your campaign, there is a player for your brand.

Our click-free ad placements do not interrupt the game like other mobile ad formats. Your campaign is part of the game delivering an authentic brand experience that engages players at their happiest.

InGamePlay Case Study: Breast Cancer Charity

June European Tour

Meet Team AdInMo in Berlin, Istanbul or London It's definitely great to be back at in-person events and Team AdInMo will be out in force at several upcoming industry events meeting our games and advertising partners. If you’re attending any of the following events...

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We stand with Ukraine

Here’s a few of the pictures from our fundraising event in aid of Ukraine and in honour of our teammates displaced across Europe right now. For those attending it was an emotion-fuelled evening of incredible music, poetry and heart-breaking real stories from the...

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Make Music Not War

For one night only: 9th May Team AdInMo UK will be switching gears from games to music to Stand with Ukraine #Westandwithukraine and we’ve got one goal: to raise as much money as possible to help those fighting and fighting to survive the war in Ukraine. On 9th May...

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Access the world’s biggest entertainment audience: Mobile Gamers

Global Inventory

Run geo-targeted campaigns using IAB standard ad creatives. Direct or programmatic through your preferred DSP. Support for Deal ID and OpenRTB.

Diverse Audiences

Millions of brand exposure minutes per day. Reach and target different player persons all mobile game genres and territories.

Campaign Measurement

Viewability and brand effectiveness metrics. 100% focused eyeballs on the screen. 3x better recall than interruptive reward video and interstitials.

Brand Safety

Full campaign control by game genre and demographics. Trusted data. GDPR and COPPA compliant. All campaigns are verified.

Case Studies

Read their story

Read their story

Read their story